Portions of a keynote address by Dr. Robert Epstein, distinguished research psychologist and president of Creativity International, given in Hannover, Germany at CeBIT, the largest trade show in the world. Arnold Schwarzenegger keynoted there the previous year, and Dr. Epstein's speech followed one by B. Kevin Turner, the COO of Microsoft. Epstein has developed a competencies approach to boosting creativity and innovation that increases the creative output of teams by 50-100 percent, participation in suggestion systems by a factor of 10 or more, and overall creative output in organizations by at least a factor of 2. A Ph.D. of Harvard University and the author of 15 books, Dr. Epstein teaches "Innovation and Leadership" for MBA students at the Rady School of Management at the University of California. To measure your creativity competencies, take Dr. Epstein's scientifically validated tests at http://MyCreativitySkills.com (also available in Spanish).
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